When I’m not leading strategy or figuring out how to tell a story in seven seconds or less, I’m probably making a playlist, tweaking a Pinterest board, or fighting to keep my Duolingo streak.
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Recent Work
Turned design authority into social storytelling. From celebrity home tours to campaign rollouts, translating Architectural Digest’s editorial voice into platform-native moments built for discovery for 28M+ followers.
Part tornado wrangler, part copy architect. Breaking weather into platform-native content and creatively pushing on-camera talent to keep 20M+ followers informed and engaged.
Agency partner for everyone’s favorite app, raising the bar for how brands and creators connect with audiences, one scroll-stopping video at a time.
